What are the most essential things that we should keep in mind when designing a logo?
Your business logo is your business identity and trademark, therefore it needs to be very effective and memorable. Color, size, logo design style, simplicity, originality are some of the vital things that you need to keep in mind when designing a business logo.
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Simplicity makes it easy to remember. But that simple design should say as much as possible about your business. The color should also represent your business and value. Many people may use blue to emphasize on trust, red on being dynamic. The idea is that everyone should be able to say what type of business you are or what you sell by looking at your logo.
