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E-mail marketing firm Exact Target, in conjunction with Econsultancy, has released results of a report on digital marketing budgets that shines some light on what businesses are planning to do this year - and not do. What's very interesting (and alarming) is that many companies have decided to spend their budgets on some marketing channels somewhat blindly.
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greenmediaonline.com
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Are businesses drinking social media Kool-Aid?
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