Are Reply! Real Estate leads validated?
Leads are validated through an automated process to confirm that they contain an accurate phone number and/or email address before being sent to the agent. Automated validation is done through a company called TARGUSinfo. Reply! Real Estate rejects as many as 30% of all leads as a result of the online consumer entering inaccurate contact information when submitting the online form. Even with this automated validation process, the agent can still expect to receive invalid leads that were unable to be screened out through TARGUSinfo.