Are Search Trends Useful to Assist SEO?
In its simplest form, SEO is a way to help a search engine find your site, understand its content, and evaluate its popularity and relevance. This can be achieved in many ways. Including technical changes, site content, using PR, improving the usability of the site (UX) and providing the best product or service. Good SEO service starts with a good strategy. Trending data can help you build a strong strategy
With SEO there are a variety of avenues to go down which can help to develop better ranking and assist traffic. Various tools such as Google Analytics can provide useful platforms from which to better understand your sites traffic and determine the best methods to use in order to boost the numbers visiting your site. However this is very specific and there are other methods which are more general but could offer further assistance in determining how to tailor your optimisation such as search trends. There are a variety of tools which can be utilised in order to understand the popularity of keyphrases on the internet. In the early stages of SEO for a site, it is important to determine which keyphrases to utilise in order to boost the sites traffic. Two key aspects of this are the relevance of keyphrases and the popularity of these as search terms. Relevance The relevance of a term relates entirely to what your site is intending to offer. If for example you are running a site which sells
