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Are uber-geeks the only kind of people who attend the SXSW Interactive Festival?

April 26, 2017attend festival interactive people SXSW

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Are uber-geeks the only kind of people who attend the SXSW Interactive Festival?

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No! Any kind of geek can attend the festival! One of the major benefits of the SXSW Interactive Festival is that you can shape the event to match your expertise. Because of the wide range of panels and panelists you can learn and enjoy the festival whether you are a multimedia guru or whether you think Google.com is difficult to operate. Panels tend to focus on how technology can facilitate new ideas, new communication, and new creativity, as opposed to addressing hard-core technical issues.