Aren’t digital radios power hungry and therefore bad for the environment?
No, nowadays there are lots of energy efficient digital radios on the market. The majority of PURE’s products are recommended by the Energy Saving Trust. In fact, four Energy Saving Trust recommended PURE radios can be run on less power than a single energy saving light bulb. PURE also has its own ethical and environmental initiative, EcoPlus, as part of which all of our products are designed to minimize their environmental impact and are manufactured in ethically approved facilities. Listening to a PURE radio with the convenient fit-and-forget rechargeable ChargePAK is also a greener way to listen as it saves energy and reduces the amount of toxic materials sent to landfill.