Can I develop a center that will attract children up to age 12?
A. No and Yes. There is a significant development change in children around age 9. Their interests change dramatically and what interested them a year or so early is now perceived as sissy. Therefore, if you want to attract children older than 8, the center needs to have a separate area designed for just 9-12’s. This of course increases size and cost. Rather than trying to have a broader appeal, focusing on a narrow market niche, such as infants to 8-year olds or infants to 5-year-olds for play cafés has proven to be a more successful strategy.
