Can MWR Sponsorship and Advertising Managers enter into Commercial Sponsorship or Advertising agreements with competitors of AAFES (e.g. Walmart, Target, etc.)?
No, unless AAFES has concurred. The sale of sponsorship and advertising to retail stores and competitors of AAFES is strongly discouraged. MWR should respect the strategic business relationship it has with AAFES since MWR receives a dividend of the profits generated by AAFES, MWR’s strategic business partner. Per DoDI 1015.1 and AR 215-1, advance coordination of proposed MWR sponsorships with AAFES is required. MWR should advise AAFES management of commercial sponsorship proposals and agreements to ensure that such agreements do not violate existing AAFES policy, understandings or agreements. …………………………………………………………………………………………………………………………………………………………………………………………………………………………………
Related Questions
- Can MWR sponsorship and advertising managers sell advertising or commercial sponsorship opportunities to competitors of DeCA (commissary)?
- Can MWR sponsorship and advertising managers solicit sponsorship from AAFES or DeCA?
- Which programs are MWR sponsorship and advertising managers authorized to sell?
