Can buyers just visualize how the place will look with their own stuff?
In a word, “no”. The majority of people cannot visualize and will base decisions solely on what they see. And they will make up their minds in a matter of seconds. Studies on the brain’s processing of first impressions have shown that the first impression is the lasting impression and that negative impressions will override positive ones. Other studies have shown that more that 60% of the first impression is based on color alone. The Remodel and Realtor magazine 2008-2009 Cost vs. Value Survey reports on additions, upgrades and replacements in regions across the country that bring the most value per dollar spent. Curb appeal ranked highest in all regions.
