Important Notice: Our web hosting provider recently started charging us for additional visits, which was unexpected. In response, we're seeking donations. Depending on the situation, we may explore different monetization options for our Community and Expert Contributors. It's crucial to provide more returns for their expertise and offer more Expert Validated Answers or AI Validated Answers. Learn more about our hosting issue here.

Do you think fashion sites have benefited from blogging – like Bluefly’s Flypaper?

0
Posted

Do you think fashion sites have benefited from blogging – like Bluefly’s Flypaper?

0

Frankly, I’m not familiar with many retailers specifically that have blogs. Flypaper is a great way for our customers to be part of a like-minded community interested in the same things. Flypaper is actually much more than a blog – it offers trend predictions, celebrity style, fashion advice as well as being a great forum for readers and contributors to sound off. You have a robust affiliate program, has it played a role in catering to your online audience? Absolutely… it’s been a great way to attract new customers. What has the response been to your television commercial? We’ve gotten incredible feedback on our commercial — people are talking about it not just because it’s a bit controversial but mainly because the experience we depict is so universal. I can’t think of many women who don’t go through the anxiety of standing in front of a closet full of clothes but feel that they have nothing to wear. The commercial celebrates this angst-producing moment by suggesting what could happen

Related Questions

Thanksgiving questions

*Sadly, we had to bring back ads too. Hopefully more targeted.