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Does a peer group consist of enterprises that occupy the same market space?

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Does a peer group consist of enterprises that occupy the same market space?

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Not always. In fact, sticking to your own space could be very limiting. Peer groups are more about enterprises that share similar business requirements and this transcends markets. For example, enterprises in all spaces can learn from innovators such as E-Bay. In fact, it’s always a good idea to look outside your own industry to get fresh insight into best practices for competing more effectively. No two IS organizations operate the same way. Does the new model address the way analysts map a client’s environment to their peer group? The challenge of producing any good benchmark involves mapping the client’s way of doing business to the industry norm, or consensus model. This process can overburden clients with the task of collecting and mapping their data with the way benchmarking tools function. In a way, they are required to become benchmarking experts. With our new model, clients spend fewer cycles on data collection and more time providing knowledge and background about their busin

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