Does the audience need to be convinced about the importance of stormwater pollution control?
The answers to these and other questions can help municipalities choose the appropriate media (See Using the Media) and design a message with the appropriate tone and level of information. Some common printed materials include educational displays, pamphlets, booklets, and utility stuffers. Computer desktop publishing has made the production of these materials fun and easy. If money is tight, or if access to a computer is limited, attractive and effective materials can be made using basic resources such as a photocopy machine, scissors, and glue. When designing the layout of a display, pamphlet, or flyer, consider the following issues: • Restrained design, consistent graphics, and quality materials appeal to audiences who respond favorably to materials with user-friendly layouts. • The text should be kept to a minimum, but it should still interest readers. • Using various formats and an active voice can make the text more engaging. • Graphics–photos, logos, or other artwork–are great
Related Questions
- My business was required to put in a detention pond, which helps control stormwater pollution. Can I get a credit for having installed this pollution prevention device?
- What’s the difference between a Stormwater Pollution Prevention Plan (SWPPP) and a Stormwater Control Plan (SWCP)?
- Does the audience need to be convinced about the importance of stormwater pollution control?
