Q:

Don’t you think it is improper to use both Porsche and Jimmy Choo as proper nouns (instead of proper adjectives) in a Q&A about proper writing technique?

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A. If you believe that to be proper, writing must be stilted, literal, and driven by specious legal or technical precautions, then yes, I suppose the answer was improper. (But that’s what we love about the Q&A.  more
chicagomanualofstyle.org

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