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How difficult is it for a hardware manufacturer to be producing software?

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How difficult is it for a hardware manufacturer to be producing software?

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10

Actually, it’s not, because Nikon has been real proactive about being in the software business. Even before our first digital cameras, we had digital film scanners that required special software designed by Nikon engineers. Every time we introduce a new camera, the software has to be compatible with all our previous cameras. So we’re doing quite well in the software business. In the past two years we introduced a new browser and basic editing software called Picture Project. Plus, we have a very capable image browser and thumbnail program called Nikon View and we have Capture software, which is designed to be an integral part of our digital SLR systems. Macworld carried a story earlier this year saying the world is essentially divided into three kinds of digital cameras: compact point-and-shoot cameras; advanced amateur cameras that are a little bigger and offer more optical zoom power without interchangeable lenses; and professional SLR cameras. Would you agree? I would, though they’r

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