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How do catch phrases and buzzwords become popular?

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How do catch phrases and buzzwords become popular?

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“If you build it, they will come.” and “If you ask it, they will answer!” Catch phrases seem to gain popularity primarily through movies and T.V. shows, where they are spread by the youth afterwords, which causes more people to see the movie and start saying them. It’s perpetual and deadly! ^_- The internet is also becoming another medium for catch phrases to ‘catch’ on. Books ‘used’ to be a place where catch phrases could originate, but it seems fewer and fewer people in today’s society read, and the ones who do wouldn’t be able to spread a catch phrase because nobody else would have read the book and thus, they wouldn’t understand them.

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