How Do You Adopt A Competitive Strategy In An Organization?
Creating a competitive strategy as part of a marketing and business plan can aide you in competing in the marketplace and focus your efforts. When developing a competitive strategy, it is imperative that your organization determine if the advantage is sustainable over time. As you plan, it is crucial to adopt a competitive strategy in an organization to bring value to your consumers and the community. Identify the focus areas of your organization and how you differentiate yourself from the competition. Will your organization be a leader, follower or a company that provides challenges? Determine who your target consumer is and identify your target population. Consider what kind of clients you serve or will serve and their characteristics, what you will provide, and where you will provide them. This is important on several levels, as it will help your organizational strategy. Make a list of competing organizations in your area or online that may have part of the current or future market
