How Do You Become A Jingle Writer?
A jingle writer is a music and lyrics writer who composes for products and services advertised on radio and television. Like the soundtrack for a movie, a jingle must fit the product/service advertised and emphasize its key qualities, style, mood, feeling and overall experience connected with the purchase and use of the product. Step 1 Know your music. You have to be a skilled musician, composer and lyricist. This doesn’t mean you must have a musical degree or have studied classical music. It means you have to know how to translate into music (and often words) what the client wants in order to sell the product. Become comfortable with your music and lyrics writing skills so you can think and produce quickly. If the client gives you notes and wants changes, implement them rapidly and with quality, or suggest alternatives and sell the client on them. With today’s technology and software, the alternatives to produce a good jingle are many and are more flexible in terms of choices. If you
