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How does e-Business Strategy relate to the IconProcess?

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How does e-Business Strategy relate to the IconProcess?

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Business strategy is the science and art of using all the forces of a company to define and execute plans as effectively as possible. A business’ strategic plans typically evolve from an initial idea into a measurable, concrete timeline of action toward creating value and profits. When defining how to create value and profits, business strategists must keep in mind the business concept, marketing and brand strategies, as well as the business processes and organizational design necessary to successfully fulfill the promise of that business strategy. The IconProcess e-Business Strategy process extension organizes the roles, activities, and artifacts necessary to define a strategy that will be enabled through Web-based software. Process extensions reduce your risk because they explain best practices. You can integrate the e-Business Strategy process extension into any process: • Your existing development process • The Unified Process • An Agile methodology like Agile Modeling, XP, or Scru

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