How does the IBM Rational Software Development Platform help organizations?

• Deliver innovative products and services in new and faster ways, allowing organizations to better respond to competitive threats and create sustainable market advantage. • Improve operational efficiency by automating and integrating software development and effectively managing software components. This reduces costs and enables software reuse, while delivering higher quality applications faster. • Improve return on IT investments by maximizing the utilization and reuse of individual, team, and development resources. • Improve productivity by reducing chaos and risk so development teams can focus on building high-quality, innovative technology, faster and more cost effectively. • Build better software and software-dependent systems by providing proven best practices, automated tools and infrastructure for building, customizing, extending and deploying applications.  more