How have TV viewing habits changed since TiVo made its debut at CES in 1999?
A. The world of video is going to go the way of music. In the music world, you can get any song you want, any time you want it, on any device you want it. That’s what’s happened in the last five, six years. It’s become a la carte, on demand. We think the same thing is going to happen with television. That changes the whole notion of television convenience and ease – to mean being able to go out and find any piece of content you want through your television set and being able to watch it. We’ve built TiVo’s capabilities to do that. Q. What’s TiVo’s ultimate goal? A. What we’re aiming to do is build a dream that going back 20 years ago people in cable and television have been talking about – being able to get anything you want, when you want to see it on your television set. Now, there’s a lot of complications to that. There are different video formats. Some things on TV are sent directly to TiVo. Other things we have to grab off the Internet. Other things involve rights deals with studi
