How is Apple, in relation with the other computer vendors?
Feng: This is a bit of a tragedy. People have little or no recognition of the Apple brand as in computers. People know the fruit but not the computer. Far worse, there are some companies in the area whose legitimacy is placed under my personal doubt. These companies use “Apple” in their nomencleature. We have “Apple” jeans, “Green Apple Texwood” clothes, “Apple” magazine – none of these are in relation to Apple Computer, Incorporated. I just hope these illegitimate businesses went bust. F-M: Today, Apple is fighting tight to open new markets and win market share worldwide. Do you think China can be the new Macintosh opportunity? Is Apple late (again) in your market? Are the people pro-active to Apple? Feng: Well, I most certainly hope China can be the new Macintosh opportunity. Apple already has a heck of a following in neighbouring Japan. All they need to do is to “spread the fever” across the East China Sea, and before soon, there’ll be a Mac on everyone’s desktops.
