How is childrens television and advertising affected by the media?
… as successful because the methods used today are effective. The main forms of advertising are television, radio, newspapers and the Internet. Children are more likely to take notice of television advertisements rather than the radio or newspapers. This is because advertisements are bright, have music or sound, and are attractive to children. The advertisements aimed at children are also on at times when children are most likely to be watching television, for example after school. Television and advertising are also more linked together than other methods of medium. Television advertising will promote TV programmes aimed at children, or advertise toys and games related to programmes on the channel that will appeal to children. However, the problem with television for advertisers is the introduction of the remote control and VCRs, which allows people to change channels easily or edit the adverts out. Advertising is a great way of promoting products and …
