How is the Social Style Model™ researched and validated?
The Social Style Model has been researched for over 40 years. TRACOM continually ensures the reliability and validity of the model and its measurement systems using established psychometric techniques. The Model is not stagnant, but rather undergoes ongoing refinement and enhancement. The Model has also been researched and developed for global applications. Social Style Profiles measure behavioral style. But behavior, like all psychological phenomena, is different than things that can be easily and accurately measured in the physical world, such as weight and height. So how do we know that we are accurately measuring behavior? In order to make this claim, the instrument has to adhere to standards that have been set forth by the scientific community. In particular, research evidence should correspond to criteria set forth in the “Standards for Educational and Psychological Testing” (AERA, APA & NCME, 1999), which provides benchmarks for developing psychological measurement instruments.