How is Unilever moving to reduce salt?
At Unilever we are reducing salt by changing recipes, using salt replacements, and enhancing flavours with other ingredients like herbs and spices. Everyone wants tasty food, and reducing salt doesn’t have to mean your food will be any less delicious. Tests show that people only eat healthy food if it tastes good. We aim to make the healthy choice the tasty choice. With less salt, food often tastes even better, allowing more subtle, natural flavours emerge which can otherwise be masked. In some recipes we are simply reducing salt. If this makes a marked (negative) impact on flavour we’ll be using other ingredients to maximise taste, so even though there’s less salt you will still enjoy the same flavour.