How long can a person survive in cold water?
It depends. Factors such as water temperature, body fat, clothing, activity level, will to survive, etc., can significantly influence survival time in the water. You can survive longer in cold water if wearing a PFD and using heat retention techniques like the H.E.L.P. (Heat Eascape Lessening Position) and Huddle position. Heat Escape Lessening Position – H.E.L.P.