How Much is DirecTV Paying Stars Like Naomi Watts to Shill for Them?
5 August 2009 5:00 PM, PDT | Movieline | See recent Movieline news ยป It’s funny, the straw that broke this camel’s back when it came to DirecTV’s current ad campaign (which inserts movie stars back into the footage of their iconic roles — only this time, instead of reciting their characters’ famous dialogue, they’re exhorting the viewer to buy satellite service). When Sigourney Weaver reprised Ellen Ripley for an ad, I bit my lip. When Kathy Bates turned Misery into a commercial, I furrowed my brow. Still, it wasn’t until the latest DirecTV ad — and perhaps the least inconsequential exhuming, on its face — that I realized I’d hit my limit.
