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How will the iBrand Barometer help me convince management that they will make more money by enhancing the brand?

April 26, 2017barometer brand convince ENHANCING help ibrand Management money

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How will the iBrand Barometer help me convince management that they will make more money by enhancing the brand?

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• The iBrand Barometer independently identifies the key reasons why consumers use, or don’t use the brand, including internal and environmental causes of this behaviour. The iBrand Barometer is specifically designed to enhance your competitive advantage – to help you make more money!