I have seen many website design agencies offering extra SEO (Search Engine Optimisation) services. Do I need them?

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I have seen many website design agencies offering extra SEO (Search Engine Optimisation) services. Do I need them?

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There are various strategies that can be used to enhance a website’s popularity with the search engines, and many companies charging exorbitant prices to help with this. It is an area in which to take a lot of care, having shown itself to be prone to offers that are little more than scams. Fundamentally, the most effective (and cheapest) ways to be attractive to the search engines are to ensure the site is completely standards based, to incorporate lots of interesting content that is regularly refreshed, and, if possible, to be linked to from other relevant sites. As explained, all Webascent sites meet the first criterion and the benefits of the system mean that the other two are (relatively) easily fulfilled.

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