If grass-fed is better than industrially raised beef, why doesn’t Niman Ranch allow its cattle to graze on grass exclusively?
The traditional method of producing the taste in beef that most U.S. consumers over the decades have come to prefer is to “finish” the cattle on grain, which results in more flavorful beef. Industrially produced cattle are fed a chemical and antibiotic-laced mixture of animal by-products all their lives. Niman Ranch cattle graze freely until the final weeks of their lives, and the vegetarian feeds that they then consume are closely monitored and free from antibiotics, growth hormones, and other chemicals.