Is cost reduction a big driver in knowledge process outsourcing?
No. It’s not about labor arbitrage. It’s about resource augmentation. Our buyers don’t have the capabilities they need internally. With the implementation of enterprise systems like ERP, companies have a vast amount of untapped data that they are not in a position to process. They don’t want to worry about where they are going to get the talent to do this. So they outsource this task to us. Q: Is this a new trend in offshoring — companies wanting value plus cost reduction? A: I think clients have always wanted value in addition to cost reduction. For some time now, WNS has been offering BPO services in a managed service environment where we are responsible for the business outcome as well as the process. With the maturity of the supplier base, this will become a more widespread phenomenon. The increased consumption of analytics has more to do with clients realizing that providers like WNS can help them achieve their objective of going up the analytics sophistication curve. Q: What’s t