Is it possible that businesses make a fuss over social responsibility only in order to cover up the negative effects of their activities?
For many years, companies focused their business activities on profit, which is, of course, fair enough, but mustn’t be an end in itself. Global developments have resulted in companies facing a series of social, environmental and economic pressures. By adopting programmes of social responsibility, companies respond to these pressures, sending a message to all stakeholders that they are investing in a common future, whether in terns of social development, protecting the environment and respecting human rights, or cultivating new skills, promoting equal opportunities, improving the management of the huge changes we face daily, achieving social cohesion, protecting health, etc.
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