Is it true that videoconferencing and webcasting are replacing traditional meetings?
A. Not really. Videoconferencing and webcasting substitute for some meetings. They change the nature of others by giving added flexibility and opportunities for cost reduction. We help clients assess the merits of “beaming in” their speakers rather than flying them in. It’s possible to assemble attendees not only at one central hotel but also at a number of widely dispersed satellite locations, with each location able to communicate with the others in real time. As both of these technologies become cheaper and more flexible, we can expect even more imaginative applications in the event and meeting world. Q.
