Is PepsiAmericas responsible for advertising individual products such as Pepsi, Dr. Pepper and Sierra Mist?
PepsiAmericas obtains the benefits of national advertising campaigns conducted by PepsiCo and the other beverage companies whose products we sell. We supplement PepsiCo’s national ad campaign by purchasing advertising in our local markets, including the use of television, radio, print and billboards. We also make extensive use of in-store, point-of-sale displays to reinforce the national and local advertising and to stimulate demand. Back to top.