Is Tahitian Noni International creating a new bioactive beverage industry?
Yes. Just like we created the superfruit industry back in 1996, we have launched a new category of dietary supplements: bioactive beverages. These are beverages that provide proven health benefits through human clinical trials. Beverages that are stable throughout their entire shelf life—with specific benefits that can be measured, quantified, studied, and reproduced. Tahitian Noni International created the superfruit industry and we are now creating a new category of bioactive beverages.
