Is there a book or reference out there on guerilla marketing FSBO rental property real estate for dummies?
I don’t know the name of the book off hand but it shouldn’t be too hard to find on the book store shelf’s. The particular author advocates auctioning off your property within 5 days in a “round robin” style auction. Basically, you begin by inserting a classified ad on a Sunday indicating the Property will be sold to the highest bidder by the following Sunday say at 10 pm; then you hold an open house that Friday, Saturday and Sunday. Bids are accepted at any point during the open house. Come Sunday evening, you begin notifying the low bidders of the highest bid received then you offer them the opportunity to raise their bids or concede. That goes on until there are no more bids. I don’t know of anyone who has tried it but I seen the author featured on several news programs and the book is a best seller. I don’t think that you can get any more guerrilla than that! Hope that helps a little! Where is the property located? I might be interested. I buy and sell real estate myself. Simple cla
