Is there a difference between the lifestyles in the different European countries?
Do the Germans or Belgians eat in other circumstances than the Dutch or Swiss? Or do the Europeans today have a collective lifestyle that transcends national and cultural borders? Hubertus Kls: The same applies here: the borders are breaking down. Our eating habits in the premium segment are becoming ever more similar in the various different countries. Internationalisation and globalisation are just as prevalent at the dining table in Zurich as they are in Salerno. And seafood finds its way to Berlin, or sushi to Scotland, just as in our catalogue. Do the different nationalities prefer other surfaces, colours, refrigerators or ovens? Please name 1-3 significant design preferences. Hubertus Kläs: In Italy and France people cook more with gas than in other countries. In Italy, the “birthplace of design”, they tend to prefer their appliance fronts in stainless steel or in white. In the Mediterranean region one often finds modern looks, but also refined country cottage approaches to kitch
