Its easy to stream digital content now, what added value does PaySwarm provide?
While it is true that anyone can stream music or video on the Internet, those organizations are struggling to create a business model that is effective at getting their listeners to pay for a stream on a regular basis without resorting to advertising or funding it themselves. One of the driving reasons for this is due to most Internet radio business models requiring monthly subscriptions or advertising. So, it requires somebody to either pull out their credit card and put their information into a site, or the station owner to have a fair amount of knowledge about the advertising industry to make the station work. If payment and streaming were integrated into the browser, the customer would not have to pull out their credit card whenever they wanted to listen to a for-pay stream – instead, they would set a spending limit (perhaps on a per-site basis), and micropayments would flow out of their account depending on what they were listening to on a song-by-song basis. If they didn’t want t
