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Ive got some good copy from my company brochure, is this ok to use on the website?

April 26, 2017brochure COMPANY copy good GOT Ok website

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Ive got some good copy from my company brochure, is this ok to use on the website?

1 Answer

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Not verbatim. Web users have a totally different set of demands to other readers, so online copy needs to be tailored accordingly. Think about relevance, keyterm usage, brevity and inter-linking.