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Should the BBC do a fifth EastEnders?

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Should the BBC do a fifth EastEnders?

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It was claimed a couple of weeks ago that BBC1 is considering a fifth episode of the channel’s top-rating soap EastEnders. The BBC denied it, but in terms that wouldn’t have looked out of place in an episode of Yes Minister. “There are no imminent plans to increase the number of episodes of EastEnders. However, we are constantly examining our schedules for possibilities and at any one time a whole host of options are under consideration for BBC1.” It doesn’t take a cynic to infer the real meaning from this – that, at the very least, it has been discussed. Traditionally, it is in this area of the BBC’s operations – regular, popular programming that is so important to the channel’s overall audience performance – that BBC1 finds itself most neatly stuck between the rock and the proverbial hard place. On the one hand, it looks attractive as a relatively easy way to buttress the channel’s competitive position by making life harder for competitors and, at the same time, consolidates the rati

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