The Gil Parris Signature Reverend is a beautiful instrument. How did that come about?
Gil’s been playing Reverend for years. When we came out with the imports, he approached us about a signature model. He was adamant about it being affordable and versatile. We collaborated and ended up with one of our best sellers. Combining single-coils with humbuckers is always tricky business in terms of tone and volume compatability. But the LACE Sensor worked out great, and it doesn’t hum. 15. If you were to give hints and tips to a first-time guitar builder, what would it be? Take drafting and modern art appreciation classes. Buy books that cover the histories of the prominent guitar brands and study the classic models in detail. Work in a guitar store. Attend guitar shows. Go to a NAMM show. Find out what players really want and why. 18. What do you perceive are the challenges of running an independent guitar company? The guitar business is somewhat trendy, much like the music business. You have to keep up on what’s hot. Otherwise, it’s not much different than other businesses. T
