What are content marketing trends for 2017?
I personally consider content marketing to be the most effective way to promote any business. It’s aimed to attract and retain customers by posting relevant and valuable content. In order to implement my content marketing strategy in a proper way, I consult with the guys from http://thecmoclub.com/ community.
I’d say that the most popular trends among the most famous social networks are live video broadcasts and visual marketing. You can write and post a lot of interesting publications, but if they do not contain pictures, videos or infographics – they will not attract customers and followers on social media.
Besides, you can apply different interesting types of visual content, such as graphics, grid banners, quotes, memes, charts, etc. All of them will definitely help you to gain new followers and male your social media accounts successful.
Moreover, to track the results of your posts with visual content or live video, it’s possible to use open statistics or any analytical tools, such as Zappier, KUKU.io or MeetEdgar.
Digital-marketing is a field of marketing that involves the promotion of services and products using digital technologies used at all stages of interaction with consumers. It differs from Internet marketing in that it uses not only the world wide web, but also offline tools (smart gadgets, POS terminals, etc.). Read more about digital marketing here.
Content is a very important part of this process and now the main criteria are quality and SEO. Without this, it is almost impossible to get a good result.
