What are online surveys?
Online surveys are used as a technique for gathering information for companies. They generally are a set of questions which require a participant to answer and then the information is eventually given back to company for reporting purposes. The companies are willing to pay a fee to the participant for their opinions and time.
Consumers answer questions on the Internet or they participate in online interviews (focus groups) and in exchange they are paid money (up to $250 an hour). Internet Research is a growing trend that gives marketers a reliable alternative to traditional ways of collecting consumer opinions. Surveying consumers on-site, over the telephone or through the mail is expensive and time-consuming. Online surveys are faster and cheaper. For this reason, developing large online panels has become a priority for marketing research companies and they are willing to pay for our opinions. To see a sample survey, click here.
Online surveys are simple questionnaire’s of varying length (they can be filled out online from your computer in the comfort of your home if you choose – some are very short, some are longer) produced by marketing research companies to garner your opinion and feedback on a particular product or service currently offered, or soon to be offered by a company. After the surveys have been completed by all of the research Evaluator/Participants a detailed analysis of all of the answers is produced, and the information is summarized in a concise form and provided back to top companies, for use in their decision making efforts and marketing concerning that particular product or service.
There are many websites offering payment in exchange for taking online surveys. In fact, anyone who has ever tried to find a work-at-home job has no doubt seen these solicitations. Have you ever wondered what online surveys entail and if the pay is as advertised? Basically, an online survey involves registering for a website and filling out consumer surveys. Whether or not you can make money from them is a whole other story. There are hundreds of websites offering pay for filling out surveys. It’s not difficult work. When you register at the website, you’ll be asked to fill out a questionnaire listing your interests and consumer preferences. Once this is done, you’ll be asked to wait until you’re contacted for a suitable survey. Will companies really pay money to find out your favorite brand of cat food or how much time you spend surfing the Internet? Apparently so; however, this money doesn’t always make its way to you. A company seeking consumer information will pay the survey compan
