What are some other ways to raise money for an expedition?
We’ve done a few different things to raise money, the most popular being our updates. For ‘Canada to Cabo’ we sent a letter to everyone we knew that explained how we’ll be sending satellite e-mail updates from the field. To join the list, we asked that people donate at least $25. Long story short, we raised over $8000. The key is to put it out there. Tell everyone! And ASK FOR THE MONEY! It sounds a little scandalous, I know. But it’s a simple sales technique. You can make the best presentation in the world, but if you walk away without that check in your hand, you’ve wasted your breath. Remember, you’re not begging for a handout. You’re providing entertainment just like a magazine or a movie, only better. Believe in your project, believe in your abilities, and be fearless in selling it. Give the pitch, pile on as much enthusiasm as you can muster, and end by saying “Will you help support our expedition by subscribing to our updates?!” The same advice works if you’re selling T-shirts,
