What are some recommendations for successfully communicating a message?
Be succinct, placing the most pertinent facts first. Write for the reader, answering the question “how will this affect me”. Assume the reader knows little or nothing about the item being announced, especially taking care when using acronyms. It’s best to first spell out the entire name, followed by the acronym in parentheses, for example, “…today at the Olney-Margolies Athletic Center (OMAC).
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