What are the advantages of trading through a fund supermarket?

Funds are often available at a discount to their standard charges and a very wide choice of funds is normally available, from an extensive list of fund management groups. There is typically be in excess of 700 funds to choose from. There are often fund research and analytical tools available as well to help in the construction of a balanced portfolio. Consolidated reporting and administration from one source makes it easier to monitor and rebalance your portfolio of funds. This can also help you when completing your tax return. Online, up to date, valuations of your current portfolio can usually be accessed at any time.