What are the B2B industry average web statistics (e.g. general visitors, unique visitors or visitor duration)?
There’s numerous information available on web statistics, how to use the statistics and which stats are the most important. But, how do you if your statistics are good or bad compared to the rest of your industry, especially in a niche B2B segment (our company is in industrial laundry / environmental services)? As a stepping point, I did find an interesting article from B2B Media Business Magazine on the top 10 media web sites statistics. This includes the average unique monthly visitors per site. http://www.btobonline.com/apps/pbcs.dll/article?AID=/20070711/MEDIABUSINESS/70711001&SearchID=73288131698962 Thanks in advance for your help!