What are the benefits of winning a NAPPA Gold or Honors award?
NAPPA gets the information about its winners’ products directly into the hands of parents. NAPPA’s editorial coverage – whether in print or online – adds credibility to both the product and its company that advertising cannot and does not. The only way to get editorial coverage in the June, November or December issues of NAPPA’s partner parenting magazines is by being named a NAPPA Gold Winner. Gold and Honors winners receive a full year of coverage on the NAPPA site. Each winner has its own Web page on NAPPA.Parenthood.com, with a product description, tester and judge comments, multiple views of the winning product and a link to your company’s site. NAPPA recognition goes beyond a seal of approval: it means that a product has been judged against comparable products and deemed “best in its class” by expert judges, parent and child testers, and product reviewers. The value of a NAPPA Gold or Honors Award is widely recognized and highly respected within the product industries that NAPPA