What are the benefits publishers can realize by adopting metadata standards?
Bob: In publishing, metadata is very often attached to content for workflow purposes, and the use of standard ways to represent metadata such as an article’s author, release date, and licensing information can speed that content’s journey through a workflow. Because the periodical industry deals with content that ages quickly, this is an important benefit. Related benefits include greater ease at swapping tools in and out of your workflow if a tool supports the standards you use, you’ll have less configuration work and an easier time retrieving stored material, because your search criteria is often based on metadata such as a work’s author or publication date. The use of standards also makes it easier to exchange your content with business partners, because if your systems are speaking the same language about that content, it’s easier to use that content as an asset in a business relationship. [3] Should publishers that don’t license or share content outside their own organization stil