What are the claimed benefits of BAM?
In addition to those in the Tibco quote above, the Mentisys white paper makes a number of claims. BAM solutions “provide insight, helping users interpret business events and make decisions more quickly.” Also, BAM solutions enable users to “resolve discrepancies and eliminate delays through improved informed decisions and responsiveness. This improves operations efficiency and helps reduce costs.” Finally, BAM improves the quality of real-time decisions. Some of these claims seem plausible in specific situations. However, BAM does not necessarily provide more accurate information or decision insight. Real-time DSS can sometimes improve operations efficiency and help reduce costs.A Case Study — Tanker OperatorVendor firstRain (http://www.firstrain.com) has a number of BAM solution examples. The following is a summary of one case that should help explain BAM. Senior management of a major tanker and Floating Storage and Offloading (FSO) operator wanted “to monitor key corporate performan
