What are the components of an affective e-mail blast?
A quality ad will usually contain three main elements. First, Attention This will usually come from the message on the subject line. Second, Information you want to quickly relay the information/benefits of your particular, subject, product, or service. This is the part where most people provide too much information losing the recipients interest before they get to the action portion of the message. Action this is the component right after the information that is a call to action meaning. What do you want them to do?